Jaguar Land Rover’s (JLR) Reimagine strategy aims to deliver a sustainably-rich vision of modern luxury. We are transforming our business to become carbon net zero across our supply chain, products and operations by 2039. Electrification is central to our strategy and we will electrify all our brands by 2030. We are transforming our business, targeting carbon net zero across our supply chain, products, and operations by 2039. We have set a roadmap to reduce emissions across our own operations and value chains by 2030 through approved, science‑based targets. At heart we are a British company, with two design and engineering sites, three vehicle manufacturing facilities, an engine manufacturing centre, and a battery assembly centre in the UK.